In the world economy, the importance of the development of the tourism industry in improving the well-being of the population has been especially proven. Some countries, through the development of Tourism, form a gross domestic product and provide the population with additional jobs. The head of state himself, in his address" constructive public dialogue – the basis of stability and prosperity of Kazakhstan", instructed to pay special attention to the development of tourism, especially eco-and ethnotourism, as an important sector of the economy.

Recently, The New York Times has compiled a list of 52 countries and published the countries where tourists are advised to visit. The Republic of Kazakhstan ranks 26th in the list developed by the US edition. This statistical data further proves the importance of the development of the domestic tourism industry.
At the same time, on March 27, Timur Khasenov, director of Sea Star Tourism LTD LLP, one of the largest firms in the tourism services market in the country, held a guest lecture on "methods and means of promoting tours" for students of the special tourism educational program at the International Engineering and Technology University. During the lesson, each country in the world economic competition created a tourism industry in accordance with its capabilities and reported on improving the quality of system infrastructure. In the XXI century, he shared new information on the provision of services to consumers in a convenient format, using the example of strategic concrete plans of the developed strong countries in the world to turn tourism into the most profitable business source.
More than 100 students who attended the lecture expressed several opinions on the topic. For example, Aidana Alibek, a 3rd year student, said: "the highest level of advertising of sights and historical sites in the country, improving the quality of service will obviously lead to the development of the domestic tourism industry." Among the participants were those who expressed a desire to present special projects for the development of the tourism industry.
At the end of the lecture, Timur Khasenov, director of Sea Star Tourism LTD LLP, thanked the participants and noted the work of the university staff in training high-quality specialists